Wellness Planner Branding for ECM Planner
Industry:
Wellness
Services:
Art Direction
Branding
Print Design
The Enthusiastic Change Maker (ECM) Planner is a versatile tool designed to inspire personal growth and positive change. Combining features like habit tracking, reflection guides, and food journaling, it focuses on five key areas: Change-Making, Self-Love, Movement, Food Health, and Creative Space.
The branding for the ECM Planner was crafted to embody its holistic and transformative purpose. Thin gold lines inspired by kintsugi symbolise healing and mindfulness, while a calming colour palette promotes a sense of tranquility. Intricate illustrations guide users through its sections, ensuring an engaging and thoughtful experience. The result is a planner that feels personal, purposeful, and supportive of meaningful self-improvement.